ABOUT PLOT SHIFT MEDIA
We’re seasoned creatives who know climate audiences.
Plot Shift Media is a boutique media consultancy based in New York, with a global network of collaborators. We advise media, arts, and advocacy organizations seeking to reach, engage, and activate new audiences around climate issues and the systems that underlie them. Plot Shift collaborators have a strong interest in social justice, and bring award-winning portfolios and deep expertise across our core offerings. If you are a values-aligned organization - big or small - we want to work with you! Our offerings:
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Who are climate audiences, and how do we mobilize them to take action? Plot Shift Media specializes in combining light-weight primary research, boots on the ground experience recruiting and mobilizing audiences for grassroots initiatives, and analysis of publicly available datasets - from Yale Program on Climate Change Communications, Potential Energy Group, Harmony Labs, and others - to offer incredible value in the form of tailored audience insights and actionable recommendations for your team or program.
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How might we translate program goals into powerful stories and creative that will move our target audiences? Plot Shift Media develops high-level narrative frameworks that bridge the gap between audience starting points, and target outcomes. We will work with program and creative teams to develop research-backed creative guidelines and tactics to shape brand, messaging, editorial, and other creative outputs, to unlock capacity and efficacy for ambitious (yet often resource-constrained) teams.
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Plot Shift Media partners with best in the business creative talent to offer creative direction and production services across all formats of film and digital content, as an add on to our creative strategy work. From developing a robust pipeline of digital content for syndication across platforms, to producing prestigious original hero content, our award-winning creative collaborators will bring unforgettable, character-led storytelling to life for your program.
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Climate change impacts all humans, yet some communities bear the burden more than others. How might we offer meaningful solutions for communities facing the greatest risk due to climate change? Plot Shift Media has deep expertise with the human-centered approach to program design. We work to center community members and their needs, challenges, beliefs, and desires, and the broader context, histories, and power structures that underlie them. From there, we facilitate a creative process that engages diverse stakeholders in a more honest and effective pursuit of better outcomes for communities.
COLLABORATORS
KRISTEN SCHLOTT - Founder, Creative Director
Kristen is a creative director and strategist with 8+ years of experience leading the research, design, and development of social impact programs at scale for clients including Facebook, the Bill & Melinda Gates Foundation, and the UN. Since 2020 she has worked at the intersection of climate and media, applying a human-centered approach to activating audiences in the US and globally around challenging climate issues.
STEPHEN BAILEY - Creative Content Director
Stephen is a Jamaican-American, 40 under 40, Emmy-nominated filmmaker, with 15+ years of commercial, branded, studio and documentary experience. His work in war zones and 30+ countries tells powerful and cinematic stories that inspire us to expand our ideas of what is possible. His work has received 3x Emmy Nominations and premiered at Tribeca, DOCNYC, SXSW, OutFest and Rome. Selected work
XIAO HUI STAR CHIN - Project Manager
Xiao Hui is a seasoned project and operations manager working at the intersection of climate, community, and creativity. With 15+ years of experience supporting global, multi-stakeholder initiatives in agriculture, technology, and education, she practices deep systems thinking and service-driven leadership to drive tangible impact.
OKECHUKWU OMEIRE - Researcher, Producer
Okey is an award-winning journalist, producer, and photographer based in Nigeria. With over 10 years of experience including roles with the BBC and Deutsche Welle, Okey has garnered a reputation as a compelling researcher, storyteller, and video editor with a focus on human stories. He has won awards at the Berlin International Film Festival, the Durban International Festival, and the Africa Movie Academy.